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Obedience Gets You Nowhere

New campaign work for 19 Crimes made with a stellar team across the country! This was a social campaign that is being shared organically through their IG and a custom microsite as well as rolled out through Meta.

In this campaign, we highlighted 3x competing Artists across the country in ON, AB, and BC where we told their stories and showcased their work while ensuring the brand identity and voice were communicated along with the campaign's creative messaging of "Obedience Gets You Nowhere".


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Partnership Spotlight: SPYDER APPAREL

Executive Producer and all around creative force, Cody Gear has worked with Spyder many times over the years and we thought we would dig into the vault to spotlight some of the best produced content. From athlete stories, to e-commerce and brand DNA, we tapped into the power of video to highlight everything Spyder has to offer.

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Breaking Records With Long Form Content

Over the past 6 months we have been working with our friends at Chevrolet and Momentum Worldwide to tell the story of a new record, the fastest production car and a Canadian racing legend. It took Ron Fellows and his team 3 days to beat the lap record with a Corvette Z06 at Canadian Tire Motorsports Park, and we were there to document it all: the ups, the downs, the camaraderie, the excitement and lots of Michelin tires. While we are still in post production for this series, the press release and lap record have been shared online. Stay tuned for lots of updates and where to watch.


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Quit Stories

We worked with the Canadian Cancer Society and Smokers’ Helpline on a campaign video to highlight their “Quit Coaches”. Our creative agency partners were Linda&Linda, and together we brought these stories to life and a simple yet cinematic way. Big thanks to the entire cast and crew for supporting a great cause!


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SOMETHING MORE

This project was our first venture into Virtual Production with an incredible team of clients, agency partners and crew. We created a video & photo campaign for LSQ, a new master planned community development East of the city.

To generate hype for a development that hasn’t yet started construction, we created 4 virtual worlds in one day at Immersion Room. While the process was a steep learning curve, by the end of our shoot we all felt like pros. Thank you to everyone involved.


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Powered by Plants

NEW WORK for Lysol biodegradable wipes with Tendril Studio! Now this is a product we can get behind. We worked with Tendril and McCann NYC to deliver a suite of TVC and OLV content for the newly launched product. Love the way this piece came together with VFX. Enjoy!

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Unique As You

We teamed up with TD Bank & Diamond Marketing to showcase artist, David Huynh paint a skateboard of his life journey. Awesome art, awesome team, check it out!


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Share the Warmth

We worked directly with Fred Victor to create a 30 second spot for their 2022 holiday campaign! There is nothing more rewarding then coming together to support a great cause. This was a labour of love, shot right outside of our office space in The Junction. A big thank you to all of our neighbours who supported this production.


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Unbox Hope

A “Goat-Fluencer” invites Canadians to ‘Unbox Hope’ in our new campaign for Plan International Canada. Who would have thought we’d be working with puppets in our careers? We’re not mad about it! This was such a fun experience working with Plan and the teams at Broken Heart Love Affair and Lifelong Crush. Checkout the videos below and lookout for GG on your social media feed!

Roast Brief - Article


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TD FINANCIAL ADVICE

We teamed up with Diamond Marketing this summer to travel across Canada and tell financial stories about mortgages, small businesses and buying a home. We worked with influencers to share how their financial beliefs differ from those of their parents. It was fun to see the range of stories! We had a small but mighty team, where we shot 2-4 scripts per day. Enjoy!


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Get Better

We’re extremely proud and passionate about our latest work for the Canadian Cancer Society in collaboration with The Mark. This project was a true labour of love. Love for what we do and for who we get to support while doing it. Cancer care needs to get better in Canada.


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LIFE HACKS

New work with Diamond Marketing and TD Insurance. Cats, Walnuts, what’s not to love!? Thanks to our small but mighty crew for making this happen.


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CREATIVE REVIEW - THE ANNUAL 2022

Today, our film ‘It Can Be Anything’ was recognized by Creative Review, a global creativity award show (est. 1980) that celebrates the very best in creative thinking. One of the most respected and trusted awards for the commercial creative industries, it demonstrates the vital role that creativity plays for driving innovation and growth. Our film received an honourable mention for Advertising and Craft for its effectiveness in launching art workshops for the intellectually disabled. We can't even begin to explain how excited and grateful we are to have our film sit next to other award winning work from brands such as Facebook, Burberry, and Amazon to name a few. We didn't have millions of dollars or a massive team behind us, but rather, the voice of Rachel Doucette and passionate, empathetic supporters that believed in what we were trying to do, and helped us make that dream a reality. Today is a good day! Thank you to our friends, family, collaborators and generous donors who share this award with us.

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REEL 2022

NEW REEL! The summer is just around the corner and this song inspired us to put a reel together. So sit back and enjoy this 60 second experience while dreaming of summer days and being horizontal. Music by Wet Leg. Big thanks to everyone involved!


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CALLIA


Checkout our new broadcast spot for Callia. Made with love in collaboration with Humanity Agency!

Client: Callia

Agency: Humanity

Production Company: Immediate Group

Producer: Ted Ghanime

Director: Ryan Bergmann

Cinematographer: Santiago Trugeda

1st AC: Avigal Levona

Gaffer: Stefan Kuchar

Swing: Josh Ellis

Key Grip: TJ Richardson

Sound Mixer: Nathan Street, Toronto Sound

Set Decorator: Jamie Hiltstone

Makeup Artist: Nicole Soo

Wardrobe Stylist: Kelsi Gayda

Location Manager: Christine Lam

Casting Director: Carly Granovsky

Offline/Online: Immediate Group

Colour: Yuri Cabrera

Post Sound: Tim Kelley

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Life’s a conversation

Happy New Year! We have some new work! Checkout the Director’s Cut below from our latest shoot for The Aphasia Institute with Public Inc. This was an inspiring project and we are thrilled to support such an important charity.


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ART WORTH STEALING

A very fun new campaign for Inktuitive! These scenes were all shot in 1-day thanks to the hard work of a small but mighty team. Check out the hero video below!

Client: Inktuitive Production Company: Immediate Group Producer: Ted Ghanime Director: Ryan Bergmann Writer: Nick Blagrave DOP: Grant Cooper Art Director: Teryn Clancy Wardrobe Stylist: Kelsi Gayda 1st AC: Tom Wood 2nd AC: Cole Fisher Gaffer: Igor Alves Key Grip: TJ Richardson Swing Grip: Josh Ellis HMUA: Sam Lee Stunt Coordinator: Justin Moses PA: Martin Huss Post Production: Immediate Group Sound Design & Mix: Tim Kelley Colourist: Yuri Cabrera, Kookaburra Colour Rentals: GC Films, Ontario Camera, 2D House Music Licensed via Film Supply


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Impact Ventures

New animation work with our friends at Public Inc. and Johnson & Johnson Impact Ventures. The dream team on this one!

EP: Immediate Group

Writer: Nick Blagrave

Animation: Good Form Studio

Music & Sound: Jeff Moberg


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General Motors

New work for Buick & Chevrolet with our friends at Dentsu/Isobar and The Score. 2 spots in 3 days, so many people to thank, checkout the final product below!


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Living With Aphasia

A few frames from our recent shoot with The Aphasia Institute and Public Inc.

Produced by Ted Ghanime

Directed by Ryan Bergmann

Cinematography by Ash Tailor

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